YTD, MTD, QTD, MOM, YOY: The Marketing Acronyms You Keep Nodding Along To (And What They Actually Mean)
YTD, MTD, QTD, MOM, YOY: The Marketing Acronyms You Keep Nodding Along To (And What They Actually Mean) Be honest. Someone’s dropped “our YOY is up but MOM dipped” in a meeting, and you nodded like you fully understood, while quietly doing math in your head that didn’t add up. You’re not alone. These five … Read more